Asurion’s “Because Crazy Happens” Video Series Wins the Gold!



The Content Marketing Institute recently recognized Asurion’s “Because Crazy Happens” video campaign with a Gold Award in the Best Short Form Video category in its 2014 CMA competition. The series of three animations, created in collaboration with Nashville- based agency, GS&F “humorously” educates on the importance of mobile protection through a series of unfortunate mishaps
Could it really happen? You be the judge by viewing the series on our YouTube channel or blog.

This is the 2nd award that the “Because Crazy Happens” series has received in 2014. The campaign was previously recognized by the American Advertising Federation with its prestigious Silver Addy Award.

About this Award

The Content Marketing Awards competition, now in its 11th year, is the leading awards program for people who create content for organizations. Categories cover nearly every medium and strategic purpose, making it desirable for any content marketer wanting to distinguish themselves.

About Asurion

Asurion helps more than 300 million people around the world unlock their technology’s untapped potential. We create innovative technology solutions that help keep consumers connected, from comprehensive protection to smart tech help that redefines expertise. Partnering with leading wireless carriers, retailers and pay-tv providers, Asurion’s 17,000 employees deliver a seamless, award-winning customer experience, anticipating their needs and providing tailored services reachable within one touch.